Esiste una tempesta piu' forte di 10.000 clienti incazzati con un brand?
Il peggior incubo del brand sarebbe un EVANGELISTA incazzato!
Da non perdere questo articolo- il mitico Evangelista dei Social Media per Brand Innovation 2.0 Chris Brogan incazzato nero con Apple:
Starting with-
And ending with-
Cosa era? Una incazzatura sincera che viene dal cuore? Oppure una prova di forza 2.0 (dimostrazione delle palle 2.0)? Who knows :D
Dear Apple: go to Hell.
My laptop is falling asleep lately and not waking up. I called the Apple Store number and was told I have to book on the web. Great, except that my laptop is offline. So, I go through the phone tree a few times, finally reach a human, and then beg for a sense of how busy they are. Answer: very.
Okay, so staffing is staffing. I understand you’re busy today.
But the “must book appointments online” bullshit? Why? I’m pissy about this. I’ve been a customer since 1984 (first Mac). I’ve got the stupid iPhone. I buy all your toys. I tell other people to buy your toys.
You’re forcing me to a website because it’s more convenient for you?
GFY, Apple.
read the article by Chris Brogan.
P.S. Mi piace piu' che altro questo- "I’ve got the stupid iPhone"
Keywords: Apple Store, Chris Brogan, Customer Support, iPhone, Apple