It's dedicated to MilanIN President, Pier Carlo: the world is not the same as it was only 2 years ago...(and also the previous post about the Fortune 500 Business Blogging Wiki could be interesting for who's reading this article now).
By Geoff Nairn
Bad news for office Luddites still struggling to get to grips with e-mail.
The next wave in office productivity, represented by wikis (editable websites), blogs and other social networking technologies, is here. Experts say these tools will transform the way work is done by encouraging new types of collaboration.
Google, not surprisingly, is one of the best-known exponents. Every Google employee can create a blog and contribute to the company’s internal wikis. Social technologies play an essential role in keeping the creative juices flowing and also help Google keep track of its rapidly growing numbers of ideas, projects and employees.
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RSS is widely used by websites, including FT.com, to send tailored content to subscribers. However, the use of RSS inside businesses is new and it opens up many possibilities, according to Ron Rasmussen, chief technology officer of KnowNow, a US vendor specialising in enterprise RSS.
READ IT YOURSELF ON FT.COM
Keywords: Business Blogging, Coprorate Blog, Fortune 500, Google, KnowNow, MilanIN, Pier Carlo Pozzati, RSS, Ron Rasmussen, Wiki, e-mail, employees, ideas, projects, social networking, social networking technologies, Blog
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