World Tourism Organization (UNWTO): YouTourist - THE SOCIAL NETWORK PLATFORM FOR THE TOURISM INDUSTRY.
Madrid, 1 February 2007 – UNWTO and WISeKey announced an agreement today to expand the use of traveller identification and authentication technologies in the multibillion dollar tourism sector.
This collaboration builds on the Public Private Partnership agreement signed by UNWTO and Microsoft in 2006. The partners will seek to deliver YouTourist as a unique e-Tourism Social Network (YouTourist.net). Based on WISeKey Digital Identification and Microsoft Cardspace technologies, this platform allows tourist to connect with one another to exchange information based on the UNWTO’s Global Code of Ethics for Tourism.
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Geoffrey Lipman Assistant Secretary-General of UNWTO said “the time is right to take advantage of new technologies to advance the UNWTO Global Code of Ethics. The explosion of social networks fits perfectly with the spirit of the responsible and sustainable tourism that we are seeking to encourage.”
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YouTourist will encourage tourist exchanges of pictures, videos, and comments and give special communication opportunities for local communities and travel companies involved in the whole chain of tourism development. Crosscutting areas in poverty alleviation can be greatly aided by introducing the type of technology available for travel industry Trusted Social Networks. Digital Identification for secure participation will be a key element.
see it yourself: http://youtourist.net/press/060201youtourist.aspx
P.S. I can forgive everything... but why M$? :) J/K! Well, I hope that at least the portal will be developed by somebody else!
P.P.S. Why YouTubeTourist, is it so much difficult to invent something own and good?
Keywords: SOCIAL NETWORK, Social Networking, YouTourist, Microsoft
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